Creative Hub

Blog


Story

The interrelationship of Design and Craft

We are witnessing an increased interest in craftsmanship in recent times. It is a model encompassing design, skill, anthropology, cultural studies, with a major focus on sustainability and cultural identity.

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Story

About the Challenges of Self-Employment

Self and employment: Who knows an accurate description of "self-employment"? Anyone who builds their own business knows that the art of self-employment is finding the middle ground, the balance, and to prevent "self-employment" from becoming self-exploitation.

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News

Bunny Madness

Bunny Madness is a hyper casual game that sends the message to the Swiss population to stay at home over Easter and afterwards - despite the gorgeous weather - so as not to become infected with the corona virus. Such a game should make this time at home easier and more entertaining. The game is advertised through the channels of the Federal Office of Public Health (BAG) and is—as Federal Councilor Alain Berset personally writes on his social media channels—it is THE game of the current lockdown.

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News

Call for Projects - Bring Your Own Mask

Hyperaktiv has just invited a selection of Swiss designers for a reinterpretation of the design of the protective mask. The aim is a virtual exhibition in May and a physical vernissage in September.

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Story

The Brave Seamstress - How a Freiburg Woman Makes a Virtue out of Necessity

Anne Tu Quoc sews shoes and accessories for toddlers with her “Petit Mai” label. The Corona crisis brought business almost to a standstill. But when a door closes, another opens in another place: her brother, a doctor at a hospital, requested her to sew protective masks. And out of nowhere, it developed into a real business, with which she still supports the stock of the protective masks in Switzerland.

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Story

Read on - always, everything, everywhere.

Read on is a long journey. The basic idea of the super-flat reading glasses with a sophisticated case was born in Seattle in 2017, and three years later we are planning to launch the product. Our core competencies are industrial design and engineering, especially eye glasses design, because with SOL SOL ITO we have a lot of experience in the development, production and marketing of glasses in the luxury segment.

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Knowhow

Immediate measures and important links for the corona crisis

Together with other associations of Switzerland’s creative industry, the Creative Hub is part of the "Creative Industries Interest Group". We are committed to finding quick and unbureaucratic solutions for self-employed people and SMEs from all branches of the creative industries.

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A look back at eight years of pioneering work in promoting the creative industries