Creative Hub

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Knowhow

Sustainable Pricing for your Creative Business

As we grow our creative businesses, we are mindful of our vision and values. These values might include social impact, diversity and sustainability. Other aspects might also feature, depending on your own particular focus. In any case, if our creative enterprises are to continue doing great work over the long term, they also need to be financially sustainable.
That means we need to combine our vision, values and objectives on the one hand, with a financially robust business model on the other. The right decisions about pricing are crucial if our creative enterprises are to survive and thrive financially, so we can continue to do great work.

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News

Looking for a last-minute Christmas present?

Team PETITPEU, coachee in the new season of Creative Business Coaching, delivers small gifts suitable for every occasion. And PETITPEU is also an online platform for Swiss creative work. Stephanie and Tobias talk about their start-up:

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News

A Digital Platform for Swiss Start-ups in Shanghai

Shanghai is one of the largest cities in China and an important trading center. The Yangtze River Delta International Cultural Industries Expo (YRDICIE) dedicates around 54,000 square meters to the creative economy each year. The Creative Hub enables selected start-ups to digitally participate in the Expo in 2020.

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Story

About the Challenges of Self-Employment

Self and employment: Who knows an accurate description of "self-employment"? Anyone who builds their own business knows that the art of self-employment is finding the middle ground, the balance, and to prevent "self-employment" from becoming self-exploitation.

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Knowhow

Immediate measures and important links for the corona crisis

Together with other associations of Switzerland’s creative industry, the Creative Hub is part of the "Creative Industries Interest Group". We are committed to finding quick and unbureaucratic solutions for self-employed people and SMEs from all branches of the creative industries.

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Workshops

Workshop Seminar with the Swiss Cultural Challenge

In cooperation with the Swiss Cultural Challenge, Creative Hub in Basel offered a five-part workshop seminar entitled "Working Model, Finance & Law". The sponsors of the Creative Business Coaching funding program from Creative Hub and the Swiss Cultural Challenge received exciting insights into various aspects of the creative economy and were able to work on their skills as creative entrepreneurs.

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Event

SRG SSR Hackdays 2020 – creative minds wanted!

On 12 and 13 March 2020, the SRG is holding its sixth Hackdays, whose theme this year is ‘Journalism of the Future’. The Hackdays will run concurrently in Geneva, Lugano und Zurich – there is a limited number of places. Sign up to join us now!

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News

Creative Business Cup 2020

The Creative Business Cup is an international start-up competition with a focus on start-ups from the creative economy. Once a year, startups from over 60 partner countries compete against each other in the final round of the Creative Business Cup in Copenhagen. International networking, exchange and mediation of investors are the goals of the Creative Business Cup.

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Knowhow

The Creative Economy is Dead, Long Live Creativity!

According to Wikipedia, "Le roi est mort, vive le roi" is the heraldic proclamation used to announce the death of the old king (of France) as well as the accession of the new one. The modification of this traditional proclamation to the blog post title fits like a glove.

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A look back at eight years of pioneering work in promoting the creative industries